January 4, we commenced our beta launch in Skagit and Whatcom counties.
Early traction with over 180 downloads, 150 job seekers, 31 businesses and 35 job positions.
Lessons Learned
We found that influencer advertising on social media got us our first boost of users with 100 downloads.
We are still actively running daily Facebook and Instagram ads to continue to grow our digital presence, but have found that it will not be a primary form of user acquisition due to its higher cost and low conversion rate.
Goals
Continue to grow team by hiring two additional developers.
We are fine tuning the app, listening to customer feedback and planning for future feature iteration.
We are reaching out and meeting with investors and will open our pre-seed round in February with a goal of $1,000,000 raise.